From price hikes to a crisis of trust

Where there is a crisis, there is an increased demand for sensible communication. This was especially true in the last couple of years of crisis in the energy industry. In 2022, when energy prices skyrocketed, customers canceled contracts en masse, government aid was needed and tensions were running high. A perfect example of bad communications […]

Tired of all the clickbait? 6 reasons why companies in the energy industry still should go all-in with LinkedIn

LinkedIn has come a long way since its inception in 2003. Founded as a professional networking site, it has turned into a go-to social media platform tailored for business growth and professional connections – and lately even made first steps to broaden its feature list by adding (brain) games. Of course, LinkedIn has also gained […]

So, what’s the deal with the Featured Section on LinkedIn?

Earlier this year, LinkedIn rolled out a cool new feature for Company Pages called the Featured Section, and it’s a simple but powerful way to spotlight your most important posts. In Our article we explain how you can leverage it to get most out of it.